High Concentration of African-Americans

Music Choice has a strong African-American audience who we hypertarget through music genres like Rap, R&B Soul and Hip-Hop.

African Americans 18-34

1. BET 25%
2. MTV2 25%
3. VH1 23%
4. Centric 19%
5. Fuse 17%
6. MC Rap 14%
7. Bounce TV 14%
8. TV One 14%
9. MC R&B Soul 13%
10. Adult Swim 13%
11. MC Hip-Hop  12%

African Americans 18-49

1. BET 43%
2. TV One 42%
3. Centric 37%
4. VH1 37%
5. MTV2 36%
6. Fuse 31%
7. Bounce TV 30%
8. MC R&B Soul 25%
9. MC Rap 21%
10. MC Hip-Hop 18%
11. Adult Swim 18%

Source: Nielsen via NPOWER, 4Q 2015, Full Day, L+7 VPVH Ranker. Excludes sports networks.